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What is Email 2.0?

Leave a Comment / Content Distribution, Email Marketing / By Pamella Neely

Email 2.0 is email in the world of social media and mobile. It is delivering what your subscribers want, when they want it, in the formats they use. These are the differences between Email 1.0 and Email 2.0: Email 1.0 People sign up for “newsletters” There is no bonus or extra benefit for signing up …

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How much is a blog post worth to you?

Leave a Comment / Content Strategy / By Pamella Neely

If you’ve decided to commit to a business blog or to revive a stalled blog, one of the first questions you’ll need to answer is “how much is this going to cost?” Right behind that question is “How much should we pay for a blog post?” and “How much is a blog post worth?” This …

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Be careful how you link your videos

Leave a Comment / SEO, Video / By Pamella Neely

Many of us have posted videos on our websites and on YouTube. That’s great. But what you may not know is that if you post those same videos on your website and on YouTube, Google will send any organic search traffic to the YouTube page, not to your site. Of course, you can put a …

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