Content Creation

results of the freelance writers survey

12 Surprising Takeaways of the Freelance Writers Survey

What’s the difference between the freelance writers who are earning a living, and the freelance writers who aren’t? That’s what I wanted to know when I launched this freelance writers survey. What habits, skills, and connections do “successful” writers have the “unsuccessful” writers don’t? I found out – and the results were surprising. But first, …

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Email copywriting: Are you writing for 4th graders?

Email copy must be simple. This is especially true of B2C email copywriting, but it still applies to B2B. Simple copy is essential in retail emails. While it might be tempting to wax poetic about a new product, consider this: The average American reads at a 7th to 8th grade level. What 7th grade reading …

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